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After a few busy weeks away, I couldn't wait to share my impressions from the Ethical Fashion Show & Green Showroom Berlin with you. This summer's edition for S/S 2016, was once again organised by Messe Frankfurt and held for the first time together in the lovely old Postbahnhof. 

The atmosphere was relaxed and friendly, with both exhibitors and visitors happy to engage with one another and share their expertise and experiences.

As you can imagine, with around 150 exhibitors spread over two floors and two catwalk shows (watch here), showcasing pioneering, as well as emerging brands, it hasn't been easy to make a choice for this post. Hence I've decided to focus on new discoveries and quirky highlights that caught my eye, adding a brief description to each in order to keep it brief - enjoy!  

P.S. La versión en español se puede encontrar en la web de Slow Fashion Next

Green Showroom

Creates: Contemporary womenswear & alpaca knitwear, 
combining modern tailoring with crafts made by Chile's Aymara artisans. 
Designs in: Santiago de Chile / Produces in: Chile 
Uses: Various sustainable material, such as alpaca wool

Creates: Womenswear based on a unique zero-waste 
rectangle pattern technique.
Designs in: Berlin, Germany / Produces in: Germany 
Uses: Various sustainable and recycled materials.

Creates: Reversible, high-quality knitwear for men and women.
Designs in: Zurich, Switzerland / Produces in: Europe (fair trade)
Uses: S/S 2016 collection is made from Öko-Tex 100 certified 
Pima cotton yarn.

Creates: Womenswear based on waste-reducing patterns.
Designs in: Arnhem, NL / Produces in: Europe.
Uses: Different materials such as fair wool, eco-linen etc.

Creates: Smart couture/occasionwear for women.
Designs in: Berlin, Germany / Produces in: Austria (raw material), Switzerland (spinning) & Germany (production).
Uses: Modal (a sustainable material based on cellulose fibres) 
P.S. We ♡ the outstanding silky & comfortable quality!

Ethical Fashion Show

Creates: Womenswear, incl. artisan weaving crafts.
Designs in: Ho Chi Minh City (Vietnam) / Produces in: Vietnam 
(fair wages / social business & artisan collaborations). 
Uses: Eco-friendly materials such as organic cotton (GOTS-certified), upcycled plastic bags, surplus leather etc. 

Creates: Womens & Homewear with a focus on eclectic prints made according to traditional techniques.
Designs in: London, UK / Produces in: London, UK / Jaipur (India) according to ethical principals.
Uses: organic & fair trade products
P.S. For every piece sold the brand plants a tree in Niger, Africa via the Tree Nation!

Creates: Womenswear, incl. woodblock prints.
Designs in: Brussels, Belgium / Produces in: various 
Uses: Various sustainable materials & eco-friendly print colours (GOTS-certified).

Creates: Casual Mens/Womenswear & knitwear 
Designs in: Turku, Finland / Produces in: Finland & China (GOTS/ODC/Öko-Tex 100 certified & SGS tested against harmful chemicals)
Uses: Different sustainable materials such as hemp, organic cotton (incl. blends) and bamboo.

& friends from sunny Spain...

Pla + Guate Va Vest, Mallorca

Love the new sandals!

CUS, Barcelona

♡ the beautiful summer colours!

We were also intrigued by...

Not Just a Label founder Stefan Siegel's talk "A Decade of Transformation", highlighted the loss of authenticity many established brands have suffered and are in dyer need of again. 
If you enjoy discovering contemporary fashion with substance, you'll love Not Just a Label  

Alternatives to wood and cork seem to have their moment, such as these eye-catching coconut bags by Dutch brand Rewrap - perfect for the busy city sleeker in need of a little rustic charm!

Good old hemp, so good, yet having a bit of a hard time shaking off the cannabis-smoking hippie image... But hey, who said it can't be done? German brand Hempage has certainly managed to do so! Check out their comfy casual wear for a water-saving alternative!

Ever wondered what denim looks like at different stages of recycling? Look no further! The lovely people from Dutch denim brand MUD Jeans kindly brought their "recycle denim machine" along, for visitors to examine, touch & wonder - what a fab idea! P.S. ♡ed their gorgeously soft skinny jeans range (can't wait to get my hands on a pair!)

When tradition meets innovation + good design, there's no way you can fail! This is precisely why we fell in love with the Werner family's incredibly chic footwear. Founded in Germany in 1911 by grandfather Ludwig Werner (read on), the company is now lead by grandson Florian, who invests not only in quality, but also sustainability. Hence Werner's footwear and its prime materials are not only made in Germany and neighbouring European countries, but its leather is also chrome-free and coloured with natural dyes. 

With all the heated discussions surrounding online fashion shows, how about a fashion show on tour? Finnish casual wear label TAUKO Design sent its models around Berlin on bicycles, where they stopped and played music in local parks and squares - fantastique!

It will last forever
if you do it right!

1 comment

  1. Thanks for sharing! Will definitely be checking out some of these brands.


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